BUSINESS MODEL CANVAS: 

“The purpose of a startup is to search for a scalable and repeatable business model,” says Steve Blank. At its most basic level, your business model illustrates how your new venture will make money.

In this two-part workshop series, we follow Steve Blank’s methodology and introduce startups to Osterwalder’s Business Model Canvas and the analytical process required to validate a business model. The workshops are highly interactive and all participants will be able to design their own business model during the series.

TOPICS INCLUDE:

  • Osterwalder’s Business Model Canvas
  • How to design your business model
  • Analyzing external and internal forces
  • Implementing analytics in your business model
  • Customer acquisition costs
  • Customer lifetime value
  • Sustainability in your business model

SESSION ONE: 

Designing your business model- A business model designed around the participant’s value proposition.

SESSION TWO:

Validating your business model- A framework for validating your business model that analyzes external forces and key business model metrics.